back in the 1930s, brazil's leonidas schwindt had a burning ambition to make it big in the world of newspapers. his tiny micro journal vossa senhoria became big news in south america, and the paper's diminutive dimensions soon began making headlines. the original editions measured 7 x 10 cm (2.75 x 3.94 inches), but when leonidas' daughter took over the paper in 1985, she shrank it further still, to a tiny 2.5 x 3.5 cm (0.98 x 1.38 inches). the weekly newspaper has a circulation of around 5,000 copies, and each edition has around 16 pages.
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